Search Engine News

SMX Advanced 2013 Seattle

If you couldn’t convince the boss to send you to Seattle for SMX Advanced 2013, you might want to check out this post! In the video below, Danny Sullivan from Search Engine Land talks to Matt Cutts, head of Google’s webspam team (aka the attorney general of search), and all sorts of new insights emerge…

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October 2012 YouTube Ranking Algorithm Update

In a recent YouTube blog post, YouTube announced that its search is now optimized for time watched—rewarding videos that hold viewers’ attention. This is similar to the Internet marketing concept of bounce rate, which represents the percentage of visitors who enter a site and leave immediately. According to YouTube,

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June 25th Google Panda Update (who cares?)

On June 25, 2012, at 2:10 PM, Google announced on Twitter that they had pushed out a new Panda data refresh. In the past, we’ve gotten excited about these “data refreshes” – almost hoping something would happen (as long as that “something” is a drop in our rankings – smile). As part of this most [...]

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May 2012 Google Search Updates

If you’re an SEO or webmaster, you’d better not plan any fun Friday nights or trips this May because Google is at it again. It turns out that, when it comes to search algorithm updates, May is a HUGE month for Google.

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Danny Sullivan and Matt Cutts at SMX 2012

Recently, Search Engine Land’s Danny Sullivan, interviewed Matt Cutts, Google’s head of webspam, at the SMX Advanced conference in Seattle. Here are some of the highlights:

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May 26, 2012: Google Penguin Update

Just when you thought it things Google algorithm update land were starting to calm down, Matt Cutts Tweets, “Minor weather report: We pushed 1st Penguin algo data refresh an hour ago. Affects <0.1% of English searches.” For those of you living under a rock for the last three months, Google Penguin is an algorithm update [...]

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Paid Link Armageddon

Another major brand has been caught in a paid link scandal. This time it’s Dun & Bradstreet Credibility Corporation. Apparently, their SEO company was soliciting various webmasters for links back to their site using various keywords.

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April 24-25, 2012: Google’s Webspam Update

For some webmasters and SEO today is the day – a day of reckoning. Think of all the SEOs filling up their coffee mug for the umpteenth time today to try to fix months, and in some cases years, of dirty deeds! Today on Google Webmaster Central, the company

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Does Google Take Manual Action on Webspam?

Watch this video! In this video, Matt Cutts makes some pretty interesting comments. He mentions duplicate content and that Google wants webmasters to avoid duplicate content. He also uses the term “doorway domain”. Makes you wonder if city or geo-targeted pages on websites or geo-targeted domains are going to be the next to get whacked [...]

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Unnatural Links Low Quality Links

As mentioned in an earlier post on this blog, Google is on the war path again and this time they’re searching (no pun intended) for low-quality, unnatural links. We’ve known for years that inbound links are

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